NOIR.
Sound has a visual texture.
An independent headphone identity: original vector object art, a restrained visual system and modular motion direction.
The question
behind the work.
Consumer audio branding often defaults to aggressively technical aesthetics, making every product feel interchangeable.
What we chose.
Pair a quiet near-black base with a reflective lilac object, tactile grain and minimal typography.
Built: Original headphone artwork, design rules, product framing and three motion keyframes.
Not claimed: No real product, logo licence, production client or sales performance.
One distinctive system, many expressions.
A working fictional identity package illustrated here using original assets rather than stock client work.
Identity vocabulary
Quiet typography, low-light materiality, a luminous lilac surface and product-first framing.
Motion direction
Frame 01: product emerges from darkness.
Frame 02: highlight follows the earcup contour.
Frame 03: restrained lockup—NOIR / Listen closer.
Download original SVG study ↗